Joan magretta has worked with michael porter for almost two decades she is a senior associate at the institute for strategy and competitiveness at harvard business school a mckinsey award winner and author of what management is a top pick of its year by the economist. The author explains in great details the philosophy of michael porter on strategy and sustained competitive advantage i find the second part of the book very interesting for anyone who wants to know about the five rules requirements of a great strategy. The essential guide to competition and strategy by joan magretta competitive advantage the value chain five forces understanding michael porter sets the record straight instead of creating a comprehensive reference guide to legendary strategic thinker michael porter joan magretta encapsulates in her book . Published in december 2011 joan magrettas understanding michael porter the essential guide to competition and strategy is an excellent and timely book about business strategy it discusses the ideas and frameworks from the guru of business strategy michael porter. A common mistake in strategy is to choose the same core competences as everyone else in your industry joan magretta understanding michael porter the essential guide to competition and strategy
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