This item understanding michael porter the essential guide to competition and strategy by joan magretta hardcover 2420 in stock ships from and sold by amazoncom. Understanding michael porter the essential guide to competition and strategy the essential guide to competition and strategy book joan magretta understanding michael porter sets the . A concise summary of michael porters ideas of competition and strategy starting with identifying the right mind set for competition the concept that being best and getting the largest market share does not guarantee success is emphasized throughout the book. In the book understanding michael porter the essential guide to competition and strategy in an excerpt from an interview with harvard business reviews joan magretta michael porter says i . Classics competitive strategy 1980 and competitive advantage 1985 michael porter has been master the essential porter and you will understand not only how companies sustain competitive advantages for decades but also why strategy is even more important not less so in turbulent and uncertain times
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